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New: B2B buyer journey AI mapping — see every AI touchpoint before your demo request. See how it works →
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SEORCE for B2B & SaaS

Own the AI conversation
before your
demo request.

B2B buyers research extensively through AI before visiting your website. When they ask ChatGPT "what's the best [category] tool for [use case]?" — your brand needs to be the answer. SEORCE maps the complete AI buyer journey and puts you in every conversation that matters.

Book B2B Demo →Start Free Trial

7-day trial · No credit card · Pipeline attribution included · Ideal for Series A–C SaaS

B2B & SaaS Results
127%
Increase in organic demo requests in 90 days
90 days
Average time to own category in AI responses
2×
More pipeline from AI-influenced organic
2.3×
Higher conversion rate of AI-influenced leads
"We discovered our competitors were dominating AI responses for our core category. Within 90 days of SEORCE, we owned that conversation. Demo requests from organic increased 127%."
— Head of Marketing, B2B Software Company
Trusted by SaaS teams at
Series A–C SaaSEnterprise softwarePLG companies
The B2B AI Buyer Journey

Your buyer's journey starts in ChatGPT,
not on your website.

Modern B2B buyers use AI to shortlist vendors before they ever visit a website. If you're not in the AI conversation at each stage, you're not in the shortlist.

Stage 01
🤔
Problem Awareness
"What are the main challenges with [pain point]?"
SEORCE tracks your brand here
→
Stage 02
🔍
Category Research
"What's the best [category] tool for [use case]?"
Most brands lose here — SEORCE wins it
→
Stage 03
⚖️
Vendor Comparison
"[Your brand] vs [Competitor] — which is better for [X]?"
SEORCE monitors every comparison query
→
Stage 04
✅
Validation
"Is [your brand] reliable / good for [team size]?"
SEORCE tracks sentiment & trust signals
→
Stage 05
📅
Demo Request
Buyer arrives on your site — AI-influenced
SEORCE attributes this to AI
The Problem

Why B2B brands lose pipeline
to AI-invisible competitors.

In B2B, the deal is often won or lost before your sales team ever gets involved. AI is now the research layer that shortlists vendors — and most SaaS companies have no strategy, data, or presence there.

Competitors dominate AI category answers
When a decision-maker asks ChatGPT to recommend tools in your category, one or two brands dominate. If you're not one of them, you're not in the shortlist — before your sales team ever gets a chance.
No visibility into AI buyer touchpoints
Deals close from organic, branded, or direct traffic — but the real first touchpoint was an AI recommendation weeks earlier. Without AI visibility data, your attribution model is fundamentally broken.
Content built for Google, not AI research
Your blog is full of SEO posts designed to rank for keywords. But AI models cite authoritative, educational, problem-focused content — not keyword-stuffed articles. Most B2B content strategies miss this completely.
Comparison queries going unmonitored
"[Your brand] vs [Competitor]" queries in AI are critical shortlisting moments. Most companies have no idea how AI answers these queries — whether it positions them as the winner or the runner-up.
Long sales cycles hide the AI influence
A 90-day B2B sales cycle means an AI-influenced touchpoint in month one is completely disconnected from a closed deal in month three. The ROI of AI visibility is real but invisible without the right tracking.
Negative AI sentiment going undetected
AI might be mentioning your brand — but describing it as "expensive," "complex," or "best for enterprises only." Without sentiment monitoring, this negative positioning compounds silently through thousands of buyer research sessions.
How SEORCE Solves It

From invisible brand to
category AI leader.

SEORCE gives B2B marketing teams the AI category intelligence, content strategy, and pipeline attribution needed to own every stage of the AI buyer journey.

1
Map every AI query in your buying category
SEORCE identifies every AI prompt a buyer in your category is likely asking — from problem awareness ("what are the challenges of X?") to vendor comparison ("Y vs Z, which is better?"). Then tracks where your brand appears, and where it doesn't. You'll see your complete AI share-of-voice across the entire buying journey for the first time.
Full buyer journey AI prompt mapping — every stage, every intent
Category AI share-of-voice vs named competitors
Comparison query monitoring — "[your brand] vs [rival]" across all AI platforms
Category AI Mapping
↑ Category AI Mapping placeholder
2
Build thought leadership AI models actually cite
AI models cite structured, authoritative, problem-focused content — not keyword blog posts. SEORCE's Content Studio identifies the specific topics, formats, and depth that get cited for your category, then generates briefs your writers can execute fast. Build the content moat that earns AI recommendations month after month.
AI-citation content brief generator — built for B2B authority topics
Topic gap analysis — see what your category leaders publish that you don't
Comparison page templates — built to win "vs" queries in AI
Thought Leadership Content Studio
↑ Thought Leadership Content Studio placeholder
3
Monitor AI sentiment about your brand — and fix it
It's not enough to appear in AI answers — you need to appear positively. SEORCE's sentiment engine tracks whether AI describes your brand as a market leader or a niche tool, as enterprise-grade or "great for small teams," as easy to implement or "requires significant onboarding." Catch negative positioning and correct it with targeted content.
Brand sentiment scoring across all 7 AI platforms
Positioning drift alerts — be notified when AI narrative changes
Corrective content recommendations — what to publish to shift AI perception
Brand Sentiment Monitor
↑ Brand Sentiment Monitor placeholder
4
Attribute pipeline to AI visibility — prove the ROI
SEORCE connects AI visibility gains to pipeline outcomes. As your brand's AI citation rate increases in category queries, track the corresponding uplift in organic demo requests, trial signups, and closed revenue. Show your CMO and investors a direct line from AI content investment to pipeline growth — not just impressions.
AI visibility → pipeline correlation dashboard
CRM integration — connect SEORCE data to Salesforce or HubSpot
Board-ready reporting — AI visibility ROI in revenue terms
Pipeline Attribution
↑ Pipeline Attribution placeholder
Pipeline Impact Calculator

What could AI category ownership
add to your pipeline?

Estimate the pipeline impact of winning AI category recommendations. Based on real results from B2B SaaS customers using SEORCE.

Monthly organic demo requests
Average contract value (ACV)
$
Demo-to-close rate
%
Current AI visibility score (est.)
/100
+457
Additional demo requests / year
$3784K
Additional annual pipeline from AI
$757K
Additional closed revenue / year
Based on avg 127% organic demo increase observed by B2B SaaS customers in first 90 days. Assumes 2.3× close rate for AI-influenced leads vs standard organic...
B2B & SaaS Testimonials

Pipeline that starts
in AI conversations.

SEORCE is used by B2B marketing teams at Series A through growth-stage SaaS companies to win category AI conversations and drive measurable pipeline.

⚡ B2B Software · Series B
★★★★★
"We discovered our competitors were dominating AI responses for our core category. Within 90 days of using SEORCE, we owned that conversation..."
127%
More demo requests
90 days
To category win
2×
Higher close rate
M
Marcus D.
Head of Marketing, Series B
⚡ Product-Led SaaS
★★★★★
"The buyer journey mapping feature was a revelation. We could literally see the AI queries our target buyers were asking — and where we were invisible in the answers..."
35%
More trial signups
1 quarter
To see uplift
Content
Strategy rebuilt
L
Laura S.
VP Marketing, Product-Led SaaS Company
B2B & SaaS Pricing

Plans that grow with
your pipeline ambitions.

From early-stage SaaS to growth-stage enterprise, SEORCE scales with your team. Every plan includes buyer journey mapping, sentiment monitoring, and pipeline attribution.

Starter
$99/month
1 brand · Early-stage SaaS
150 AI prompts tracked / week
Brand sentiment monitoring
3 competitor comparison queries
20 AI content briefs / month
Start Free Trial
GrowthMost Popular
$249/month
Multi-product · Series A–B
500 AI prompts tracked / week
Full buyer journey AI mapping
Unlimited comparison query tracking
100 AI content briefs / month
Competitive intelligence dashboard
Custom dashboards · 5 team members
Start Free Trial
Pro / Enterprise
$499+/month
Multi-product · Series C+
1,000+ AI prompts / week
CRM integration (Salesforce/HubSpot)
Pipeline attribution reporting
BI integrations + advanced reporting
Dedicated success manager
Talk to Sales
Ready to own your category in AI?

Win the AI conversation.
Fill your pipeline.

Join B2B and SaaS teams already using SEORCE to own category AI conversations, drive demo requests, and prove pipeline impact from content investment.

Book B2B Demo →Start Free Trial
Buyer journey mapping included
7-day full access trial
Pipeline attribution from day one
Free category AI audit included