SEORCE FOR MARKETPLACES
Millions of pages. One view of what's working.
Marketplaces live and die by category pages, and by whether AI points shoppers to you or to a rival. SEORCE crawls and fixes pages at scale, tracks every category across AI engines and shows which channels bring buyers.
Scale creates its own problems.
Duplicate and thin pages pile up
- Filters and seller listings create pages nobody meant to publish.
Some categories win, most are invisible
- AI recommends a rival for anything outside your core.
Every country site behaves differently
- And nobody has a single view.
What shoppers ask AI about where to buy.
These are typical examples of what your market types into ChatGPT, Gemini and Google. Each one is a prompt you can track in AI Beacon and a topic you can map in Keyword Explorer.
- “Best place to buy [category] online”
- “Cheapest [product] online”
- “Is [marketplace] legit?”
- “[Marketplace] return policy”
- “[Marketplace] vs [marketplace]”
- “Is it cheaper on [marketplace]?”
- “How to sell on [marketplace]”
- “[Marketplace] seller fees”
A week for a marketplace SEO team.
Category by category, country by country.
Built for scale, categories and countries.
Find the problems hiding in millions of pages.
Technical Suite crawls the whole marketplace and groups issues by type, so duplicates and thin pages stand out.
- Issues grouped by typeDuplicates, missing meta, broken links.
- AutoFixCommon fixes through one script.
- One project per country siteClean numbers for each.
| Issue | Client | Pages | Status |
|---|---|---|---|
| Missing meta descriptions | Harbour Dental | 42 | Fixed |
| Missing Organization schema | Loft & Oak | 1 | Fixed |
| Broken internal links | Pinecrest Legal | 17 | Fixed |
| Duplicate title tags | Loft & Oak | 9 | Queued |
Know which categories AI sends to you.
Track the shopping prompts for every category and see which marketplace or retailer is named.
- Category by categoryElectronics, home, fashion, beauty.
- Rivals namedOther marketplaces and retailers.
- Exact sourcesThe listing or review behind the answer.
See which channels bring buyers.
Free Web Analytics shows organic, AI, paid and social side by side, with goals and UTM campaigns.
- AI as a channelVisits from every AI tool.
- GoalsAdd to cart, checkout, seller sign-up.
- CountriesEvery report filterable by country.
The categories AI sends you.
Track one prompt per category. The gaps show where to invest in content, sources and fixes.
| Category | ChatGPT | Google AI Overview | Perplexity |
|---|---|---|---|
| Phones and tablets | ✓ | ✓ | ✓ |
| Kitchen appliances | ✓ | – | – |
| Baby gear | – | – | ✓ |
| Fragrances | – | ✓ | – |
Priced per project. Never per seat.
Run each country site as its own project. Add category teams without paying for logins.
Related solutions.
Spot-check a listing or a category page.
On a catalogue of millions, faults come from templates. Test one page of each type with the extension, and run the sitemap and redirect checks on a sample.
How does SEORCE help online marketplaces?
SEORCE helps marketplaces keep very large catalogues healthy and visible. Technical Suite crawls the site and groups issues such as duplicates and missing meta, and AutoFix applies common fixes through one script. AI Beacon tracks each category across 7 AI engines plus Google AI Overview, AI Mode and Search, and free Web Analytics shows every channel and country side by side.
At a glance
- Built for
- Online marketplaces and multi-seller platforms
- Typical journey
- Need → AI suggestion → marketplace choice → listing → checkout
- Questions to track
- Category, Trust, Comparison, Seller
- Signals to watch
- Category mentions, index health, duplicate pages, channels by country
- Main conversion
- Checkouts and seller sign-ups
- SEORCE modules
- AI Beacon, Technical Suite with AutoFix, Keyword Explorer, Content Studio, Web Analytics
What good looks like
- Core categories are tracked in AI answers
- Duplicate and thin pages are under control
- Each country site is tracked separately
- Category pages explain, not only list
- Trust questions are answered clearly
- Every channel and country is measured
Key facts
- Technical Suite crawls large catalogues and groups issues by type
- AutoFix applies common fixes through one script
- Category prompts tracked across AI engines
- One project per country site, priced per project
- Channels, goals and countries in free Web Analytics
- Ask SEORCE, the AI agent, answers questions from your project's data, in the app and on WhatsApp (beta)
- A free browser extension and free tools let you check any page without an account
Last reviewed 11 October 2026.
Questions from marketplaces.
Filters, sorting and seller listings can create huge numbers of near-duplicate pages. Without control, search engines spend time on low-value URLs and skip important ones.
Usually yes. A short explanation of what's in a category and how to choose helps both shoppers and search engines understand the page.
Yes. Technical Suite crawls the site and groups issues by type so the biggest problems stand out.
Yes. Run each country site as its own project.
Yes. Add a prompt per category and see where you're named.
No. It applies common technical fixes. Structural issues such as how filters create pages still need your engineering team.
Yes. Ask SEORCE is an AI agent that answers plain-language questions from your project's data, in the app and on WhatsApp. It is included for every user and is currently in beta.
Yes. The SEORCE browser extension for Chrome, Edge and Firefox audits any page you open, and the free tools check things such as AI crawler access, schema and meta tags. None of them needs an account.
Get every category into the answer.
Book a demo and see your categories in AI answers.
Not ready for an account? Use the free browser extension or any of the free tools.