SEORCE FOR ENERGY AND UTILITIES
Energy customers ask AI who to switch to. Check what it says.
People ask ChatGPT for the cheapest green tariff, whether solar panels pay back and which supplier has the best service. SEORCE shows whether you're recommended, what the answer says about your tariffs and which pages the AI relied on, including ones that are out of date.
Prices change. AI answers lag.
AI quotes last year's tariff
- An old page is still shaping the answer.
Comparison sites own the answer
- Customers are sent to a broker, not to you.
Solar and heat pump questions go elsewhere
- The installer down the road gets the mention.
What customers ask AI about energy.
These are typical examples of what your market types into ChatGPT, Gemini and Google. Each one is a prompt you can track in AI Beacon and a topic you can map in Keyword Explorer.
- “Cheapest green energy tariff”
- “Best EV charging tariff”
- “Are solar panels worth it?”
- “How much does a heat pump cost?”
- “How to switch energy supplier”
- “Is it worth fixing my energy price?”
- “[Supplier] customer service reviews”
- “Is [supplier] reliable?”
A week for an energy marketing team.
Product by product, with prices that keep moving.
Built for tariffs, trust and switching.
Know when you're recommended.
Track prompts about tariffs, renewables and service, and see which suppliers are named.
- Product promptsGreen tariffs, EV tariffs, solar, heat pumps.
- Brokers and rivalsWho's named instead of you.
- Trends you can reportMonth on month.
Find the old pages AI still reads.
SEORCE shows the exact pages behind each answer, so you can spot old tariff and price pages still in use.
- Exact URLsYour pages and comparison sites.
- Old pages surfacedLast year's tariffs, retired offers.
- A clear fix listUpdate, redirect or retire.
Plan for winter and policy changes.
Keyword Explorer shows 12-month trends for energy searches, so guides are ready before bills and price changes land.
- 12-month trendsWinter peaks, price-cap changes.
- Questions people askBills, switching, solar payback.
- SERP analysisAI Overview and comparison sites.
Guides that answer the money question.
Customers ask AI what things cost. Content Studio's Cost Guide template drafts clear guides from your own figures, ready for compliance review.
Priced per project. Never per seat.
Run each brand or business line as a project. Add compliance reviewers without paying for logins.
Related solutions.
See what your own pages tell AI.
A wrong answer about a tariff often starts on your own site. The Organization schema generator states who you are in a form machines read, and the browser extension audits any page you open.
How does SEORCE help energy firms?
SEORCE helps energy suppliers, utilities and renewables firms see whether AI engines recommend them for tariffs, renewables and service, across 7 AI engines plus Google AI Overview, AI Mode and Search. It shows what each answer says and the exact pages behind it, including outdated tariff pages, plans content around seasonal demand, drafts cost guides for compliance review and tracks switches in free Web Analytics.
At a glance
- Built for
- Energy suppliers, utilities and renewables companies
- Typical journey
- Bill or renewables question → AI comparison → supplier check → switch or quote
- Questions to track
- Tariff, Renewables, Switching, Trust
- Signals to watch
- Tariff mentions, comparison-site sources, outdated tariff pages, switches
- Main conversion
- Switches and quotes
- SEORCE modules
- AI Beacon, Technical Suite with AutoFix, Keyword Explorer, Content Studio, Web Analytics
What good looks like
- Core tariffs and products are tracked in AI answers
- Outdated tariff pages aren't being read
- Cost guides use current figures
- Content goes live before winter demand
- Switches and quotes are tracked by source
- Pricing content is compliance-reviewed
Key facts
- Tariff and renewables prompts tracked across AI engines
- Exact sources, including outdated tariff pages
- 12-month trends for energy searches
- Cost Guide template, drafts for compliance review
- Quote and switch clicks tracked as goals
- Ask SEORCE, the AI agent, answers questions from your project's data, in the app and on WhatsApp (beta)
- A free browser extension and free tools let you check any page without an account
Last reviewed 11 October 2026.
Questions from energy companies.
Old tariff pages can stay accessible long after prices change, and AI engines may still read them. Retiring or updating those pages reduces the risk.
Interest tends to rise ahead of winter and around price changes. Planning content for those moments helps it be found when it matters.
Yes. AI Beacon shows the full answer for each tracked prompt and the sources behind it.
Yes. Source tracking shows every page used, so you can update, redirect or retire old ones.
It drafts from your own figures. Your compliance team should review every price before publishing.
Yes. Switch and quote clicks can be tracked as goals.
Yes. Ask SEORCE is an AI agent that answers plain-language questions from your project's data, in the app and on WhatsApp. It is included for every user and is currently in beta.
Yes. The SEORCE browser extension for Chrome, Edge and Firefox audits any page you open, and the free tools check things such as AI crawler access, schema and meta tags. None of them needs an account.
Know what AI tells your customers.
Book a demo and read the answers about your tariffs.
Not ready for an account? Use the free browser extension or any of the free tools.