Your anchor text has a pattern. Is it one you'd want a search engine to notice?
Nobody plans an over-optimised anchor profile on purpose. It builds up link by link, campaign by campaign, until one exact-match phrase makes up more of the profile than anyone realised. SEORCE classifies every anchor and flags the concentration before it looks manipulative.
The moments this actually gets used.
Before a big link push
- Worth knowing the current anchor balance before adding hundreds more exact-match links on top of it.
Rankings dropped, cause unclear
- An over-optimised anchor profile is one of the suspects worth ruling in or out.
New client, unknown history
- A previous agency's link-building approach left a pattern nobody on the current team can see without checking.
See how anchor text actually breaks down across your whole link profile, not just spot-check a handful of recent links.
Classifies every anchor into five types and flags concentration levels that resemble a manipulative pattern, relative to your own profile.
The five anchor types.
Illustrative figures, not live data.
Not a warning. The actual anchors.
By type
- Brand, exact match, generic, naked URL, suspicious
- Share of total for each type
- Every unique anchor text, ranked by link count
Concentration
- Top anchor's share of the whole profile
- One-time anchor percentage
- Average anchor length across the profile
Per anchor
- Average domain authority, page authority and spam score
- Follow ratio per anchor
- Filter by type, then export
What is Anchor Text Risk in SEORCE?
Anchor Text Risk classifies every anchor linking to a site into five categories: brand, exact match, generic, naked URL, and suspicious. It measures how concentrated the profile is, including the top anchor's share of the total, one-time anchor percentage and average anchor length, and flags a distribution that resembles a manipulative link-building pattern rather than a naturally earned one.
Key facts
- Five anchor categories: brand, exact match, generic, naked URL, suspicious
- Share of total shown for each category and for individual anchor phrases
- Concentration risk measured against your own profile, not a fixed universal threshold
- Average domain authority, page authority and spam score shown per anchor
- Filterable by anchor type and link status, then exportable
- Anchor text lives on the linking page, so changes require outreach, not an automatic fix
Last reviewed 20 September 2026 by the SEORCE team.
Frequently asked about anchor text risk.
A profile where one exact-match phrase makes up an unusually high share of total anchors, well above what a natural link-building pattern produces. There's no single universal threshold, so SEORCE flags concentration relative to the rest of your own profile.
Into five categories: brand (your name or domain), exact match (a target keyword phrase), generic ("click here", "website"), naked URL (the raw link with no text), and suspicious (patterns associated with manipulative link schemes).
No. A large naked-URL share is common and often normal, since many natural links use the raw URL as anchor text. It becomes worth a look mainly alongside other risk signals, not on its own.
No. Anchor text lives on someone else's page, so SEORCE flags the risk and shows the distribution. Any change to existing anchors depends on outreach to the linking site, which is a manual decision, not an automatic fix.
Anchor text analysis is available for any tracked project. Check a competitor's anchor profile by adding their domain as a project.
See your anchor profile. Before a search engine flags it for you.
Classification across five anchor types, with concentration risk scored against your own profile.