A backlink total is a photo. Velocity is the film.
The same total can sit still while you're quietly gaining, or quietly bleeding. Velocity tracks new links gained against links lost over time, so momentum is something you can see, not something you find out about three months late.
The moments this actually gets used.
"Is our link building working?"
- A monthly report needs more than a static total to show whether the programme is gaining ground.
Traffic dipped before rankings did
- A negative velocity trend can show up before the ranking impact does, if anyone's watching for it.
Did that PR push actually land links?
- A specific date range shows whether a campaign's link gains matched the effort put in.
See the trend behind the total: whether you're gaining or losing ground, and when it changed.
Tracks new and lost links continuously against the live index, plotted over a range you choose, from 3 months to 5 years.
What a losing trend looks like.
Illustrative figures, not live data.
Not a snapshot. The trend line.
Gains vs losses
- New links and lost links, plotted over time
- Net gain or loss for the selected range
- Month-by-month breakdown on hover
Flexible windows
- 3 months, 6 months, 1 year, 2 years, 5 years
- Custom date range
- Compare a campaign window directly
Beyond the headline number
- Domain-level velocity, not just raw link counts
- Cross-referenced against spam exposure for spikes
- Exportable trend data
A trend tells you something changed. Here's where to find out what.
What is Link Velocity in SEORCE?
Link Velocity tracks new backlinks gained against backlinks lost over a selectable time range, from 3 months to 5 years, or a custom window. It shows net gain or loss and momentum trend, continuously updated against the live link index, so a shrinking profile or an accelerating one is visible as it happens rather than only showing up later in a lower or higher total.
Key facts
- New links and lost links tracked separately, then netted
- Selectable ranges: 3 months, 6 months, 1 year, 2 years, 5 years, custom
- Updated continuously against the live link index
- Domain-level velocity available, not only link-level
- Cross-referenced against spam exposure to catch spam-driven spikes
- Trend data is exportable
Last reviewed 20 September 2026 by the SEORCE team.
Frequently asked about link velocity.
A total is one moment in time. Velocity shows direction, so a shrinking profile that still has a large total looks very different from a growing one at the same total, and that difference matters for what to do next.
A previously active backlink no longer detected on a re-crawl of the linking page, whether the page was removed, the link deleted, or the domain went offline.
Continuously, against the live link index, rather than on a fixed monthly refresh.
Yes. Ranges from 3 months up to 5 years are selectable, plus a custom range.
No. A sharp, sudden increase is worth checking against domain quality and spam exposure before treating it as a win, since it can also signal a negative-SEO link burst.
See your actual momentum. Not just today's total.
New links, lost links, and net position, tracked continuously and plotted over any range you choose.