Organization Schema Generator
Build Organization JSON-LD for your company. Powers the knowledge panel, brand box, and sitelinks search box.
Technical SEO Intelligence
Organization schema is the entity map Google uses to understand your brand.
Required: name. Essential for brand control: url, logo, sameAs (array of your official social profiles). SameAs is what links your organisation to your Twitter, LinkedIn, Wikipedia, and other authoritative sources.
Build your schema
Fields
Fill in required fields marked with *
Awaiting input
Generated JSON-LD
Paste in <head>
How to deploy
- Copy the generated JSON-LD above.
- Paste it inside a
<script type="application/ld+json">...</script>tag inside the<head>of the relevant page. - Verify with Google's Rich Results Test.
- Google crawls and processes new schema within days: monitor appearance in Search Console's Rich Results report.
Next steps
Check structured data across the site
SEORCE Technical Suite checks structured data on every page it crawls and lists what is missing or broken.
Frequently asked questions
What is Organization schema?
Markup for a company, non-profit, or other legal entity. The foundational schema for brand entity recognition.
Where should Organization schema go?
On the homepage and About page. Site-wide via templating. Required for Google knowledge panel candidacy.
What are the recommended fields?
name, url, logo, sameAs (social profiles), contactPoint, address, founder, foundingDate, numberOfEmployees.
What is sameAs?
An array of URLs identifying the organisation on third-party platforms: LinkedIn, Twitter, Crunchbase, Wikidata, Wikipedia. Essential for entity SEO.
Does Organization schema give me a knowledge panel?
Not automatically. Knowledge panels require Google to trust the entity. Schema is one of several signals (press coverage, Wikipedia, structured verifiability).
How to show logo correctly?
logo should be a square PNG at least 112×112. Google uses it in knowledge panels and some SERP features.
What is a ContactPoint?
Phone number + contactType ("customer service", "sales"). Can be multiple. Appears in some rich results.
Should I use Corporation or Organization?
Organization is the parent. Use specific subtypes where they apply: Corporation, LocalBusiness, NGO, EducationalOrganization.
What about parent / subsidiary relationships?
parentOrganization and subOrganization properties link entities together. Useful for conglomerates.
Does the schema need to match legal entity names?
The brand name is fine. For legal filings use a separate alternateName or legalName property.
How does Organization schema help AI engines?
LLMs anchor citations to entities. Complete Organization schema with sameAs builds the entity graph the model uses to resolve "who is SEORCE".
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Audits the page you are on: headings, meta tags, schema, indexability, and whether AI crawlers can read it. Export the result as a PDF. Free, with no account.
It audits one page at a time and does not track AI answers. About the extension
Structured data at scale
Build one block here. Check every page in SEORCE.
SEORCE Technical Suite checks structured data on every page it crawls, and AutoFix can apply schema fixes on your live site through one script tag. The schema types it covers are still growing, so ask about the ones you need in a demo.
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