Content Brief Generator
Enter any keyword and get a data-driven content brief built from the top 10 ranking pages: common topics, heading structure, word count, and competitive gaps.
Content Intelligence
What keyword are you writing for?
We'll scan the top 10 ranking pages, extract their heading structure, and synthesize a brief showing what Google currently rewards for this query.
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United States
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Try:
best running shoes for flat feet
how to do keyword research
shopify vs woocommerce
saas onboarding best practices
Analyzing top 10 ranking pages…
Fetching SERP results for your query
Generate your first brief
Enter a target keyword above. We'll analyse what the top 10 ranking pages cover: so you know exactly what to include in your article.
Brief Intelligence
To rank for this query, target ~2,400 words covering 7 core topics. 8 of 10 competitors use FAQ schema.
The top-ranked pages are product roundup lists averaging 2,400 words with 14 H2 headings. All 10 discuss flat-feet mechanics and shoe recommendations, but only 3 cover trail running options. a clear differentiation angle. Average domain rating of top 10 is 72.
Where you stand
Target Word Count
2,412
Average of top 10 results
Range: 1,850 – 3,100 words
Heading Density
14
Average H2 headings per page
Plus 22 H3 subheadings avg
Common Topics
7
Covered by 8+ of 10 results
Avg. Domain Rating
72
Top 10 ranking sites
FAQ Schema Usage
8/10
Strongly recommended
What competitors cover
Topic coverage across top 10
Subtopics ranked by how many competitors cover them
Filter ↕
Questions to answer
Pulled from SERP & competitor H2s
Strategic insights
Content Angle
Product roundup format dominates
9 of 10 top results are "best of" lists with 8–12 product recommendations. Informational-only articles don't rank. Structure your piece as a ranked roundup with clear winner picks.
→ View top 10 structures
Differentiation Gap
Trail running angle is wide open
Only 3 of 10 results mention trail-specific options. Covering trail running shoes for flat feet could capture underserved long-tail traffic while satisfying the main query.
→ See related keywords
Ranking Difficulty
High authority competition: target long-tail first
Top 3 positions held by sites with DR 78+ (RunRepeat, Running Warehouse, Fleet Feet). New sites should target "flat feet + [specific shoe brand]" variants before competing head-on.
→ See long-tail variants
Suggested article outline
Recommended H1 and H2 and H3 structure
Built from common patterns across top 10 ranking pages
Copy outline to clipboard
Target Length
2,400 – 2,800 words
Median competitor: 2,412
Suggested Schema
Article + FAQPage
Used by 8/10 top pages
Reading Level
Grade 7 – 8
Avg. of top 10: Grade 7.4
Who currently ranks
Top 10 organic results
Ranking structure, word count, and schema markup
Export CSV
| # | Page | Words | H2s | DR | Schema |
|---|
Next steps
Write the next draft in your brand voice
SEORCE Content Studio writes with three proofing passes and scores each draft before you export it.
Frequently asked questions
What does a content brief contain?
The target keyword, search intent, suggested title and meta, section outline derived from top-10 competitors, must-cover topics, FAQ ideas, and target word count. The brief above produces all of these.
Where does the SERP data come from?
A free, zero-cost backend that scrapes public SERP previews from DuckDuckGo and Bing. No paid API, no API key, no credit card.
How accurate is scraped SERP data?
Very good for extracting common themes across top results. Not pixel-perfect on individual rankings since actual Google rank is personalised. For briefing writers, it is enough.
Can I use this for languages other than English?
Yes. The backend supports any locale the public SERP providers do. Enter the keyword in the target language.
How is this different from paid content scoring tools?
Those are paid tools with keyword scoring based on TF-IDF or embeddings. This is a free alternative built on topic clustering, which covers most of what a writer needs from a brief.
Does it give me a word-count target?
Yes, derived from the median length of the top 10 results. Not a magic number but a defensible baseline.
Can I export the brief?
Yes, as Markdown or copy to clipboard. Paste into Google Docs, Notion, or whatever your writers use.
How long does one brief take?
8 to 15 seconds end to end. The scrape runs in parallel across sources.
What if the scrape fails?
The backend tries three fallback sources. If all three fail (rare), the tool shows an error. Try again or try a different keyword variant.
Does this replace SME input on technical topics?
No. The brief gives structure. SME input gives credibility and specifics. Use both.
Can I use the output for AI writing prompts?
Yes. The brief's outline + must-cover topics are structured so you can feed them straight into ChatGPT or Claude as a writing prompt.
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SEORCE for Chrome, Edge and Firefox
Audits the page you are on: headings, meta tags, schema, indexability, and whether AI crawlers can read it. Export the result as a PDF. Free, with no account.
It audits one page at a time and does not track AI answers. About the extension
Content in your brand voice
Draft it, score it and export it in one place.
SEORCE Content Studio learns how your brand writes from your own documents, URLs and files. It writes with three proofing passes, scores every draft for SEO, readability, E-E-A-T, GEO and intent, and exports ready-to-publish content.
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